Keywords in the GBP Name Double Home-Services Top-3 Rates — Don't Stuff Them
Whitespark’s 3 Sep 2026 study of 1.4+ million listings found keywords in the Google Business Profile name correlated with 2×–5× top-3 local-pack rates. Home services: 4.57%/4.71% vs 2.21% with none. Correlation, not a stuffing license. Match the real-world name.